Consultation: Article 4 direction to continue to require planning permission for Class E “business, commercial and service uses” to residential.

Consultation: Article 4 direction to continue to require planning permission for Class E “business, commercial and service uses” to residential.

Message from Royal Borough of Kensington and Chelsea - Planning Consultations

Dear stakeholder,

Consultation: Article 4 direction to continue to require planning permission for Class E “business, commercial and service uses” to residential.

In April 2021 the Government amended the General Permitted Development Order, removing the need for planning permission for changes of use of  E class “business, commercial and service use” to residential, and replacing it with a system of prior approval.  

Class E uses include shops, restaurants, medical uses, indoor sports facilities, offices  and workshops.  

This means that rather than determining any relevant application using the policies in our own Local Plan we can only use a narrow set of issues which have been defined by the regulations.  We will not be able to consider, for example, the impact that a change of use will have upon our town centres, the need for particular facilities, or the impact that it will have upon local employment or on the local economy.

In order to retain the ability to require planning permission, the Council has made a non-immediate Article 4 direction.  

This direction covers the entire borough. 

More details can be found on the Council’s website.

Article 4 direction: Class E commercial, business and service uses to residential. - Royal Borough of Kensington and Chelsea - Planning Consultations (

The Council is consulting on this Article 4 Direction for eight weeks, starting from Wednesday 21 July and running to midnight on Wednesday 15 September 2021.

The Council would like to hear your views on whether the proposed Article 4 Direction would be appropriate. 

How to respond

              The Planning Policy Team
              Planning and Borough Development
              The Royal Borough of Kensington and Chelsea
              Kensington Town Hall
              Hornton Street, London,
              W8 7NX

The Council will consider any representations received before deciding whether to confirm the Article 4 direction. This confirmation must take place in a years time if the Council is not to be liable for the payment of any compensation associated with the removal of the permitted development right. As such, subject to consideration of representations, the Direction will come into force on 1 August 2022.

If you have any questions please contact us at

Business Information Quick Links

Business Information Quick Links

Kensington High Street Cycle Lane

Kensington High Street Cycle Lane

On Tuesday 1st December 2020, Michael Stone, Chairman, issued the following statement to BBC London News:

The Kensington & Chelsea Chamber of Commerce supports environmentally sustainable, safe and healthy transport options, such as cycling.

The temporary cycle lane in its current form is detrimental to business on Kensington High Street and beyond, and we support its removal.

Kensington High Street is very wide, and we would welcome a full review of the streetspace to enable a safe and permanent cycle lane, whilst allowing for the free movement of public transport, and easy access to business premises.

Kind regards

Michael Stone


The Kensington & Chelsea Chamber of Trade & Commerce Ltd

LCCI London Business Resilience Webinars

LCCI London Business Resilience Webinars

Kensington & Chelsea Chamber of Commerce has teamed up with the London Chamber of Commerce to offer you a series of webinars called the London Business Resilience Webinars

If you would like to attend the webinars then please use the booking link 

We hope you find them useful 


Monday 19 October at 10.45am – 11.30am

Black History Month: A Celebration of Black Business with Lord Hastings. Guest speakers Andy Ayim MBE, Creator of The Angel Investing School and Kenny Imafidon, Co-founder & Managing Director of ClearVie

Booking link:


Tuesday 20 October at 10.30am – 11.15am

GDPR update: Practical guidance on collecting data from colleagues and clients with Penny Bygrave - Senior Associate;  Sarah Thorley, Solicitor, VWV

Booking link:


Wednesday 21 October at 5.00pm – 6.00pm

A Quick Webinar on Expedited Arbitration - Sao Paulo Arbitration Week (SPAW) with James Clanchy, Maria Claudia Procopiak and Joe Tirado. Hosted by Jonathan Wood, LCAM Board Director

Booking link:



Wednesday 4 November at 11.00am – 11.45am

Masterclass: Forecasting & financing your way to a brighter future with Sadie Channing, Senior Manager, Menzies LLP

Booking link:


Thursday 5 November at 1.00pm – 1.45pm

Capital Conversation with Victoria Hills, Chief Executive, Royal Town Planning Institute

Booking link:


Monday 9 November at 1.45pm – 2.30pm

EU EXIT: Keep moving: navigating business travel challenges and the UK’s new immigration system with Raj Naik and Jennifer Fackleman, Fragomen LLP

Booking link:


Wednesday 18 November at 10.45am – 11.30am

LCCI export documents and customs declarations – key issues for 2021 with Peter Bishop, Deputy CEO, Davor Mckinley, Head of Export Documentation, LCCI

Booking link:


Thursday 19 November at 10.45am – 11.30am

Capital Conversation with the Lord Mayor of London

Booking link:

Job Support Scheme

Job Support Scheme

The Job Support Scheme is designed to protect viable jobs in businesses who are facing lower demand over the winter months due to Covid-19, to help keep their employees attached to the workforce. The scheme will open on 1 November 2020 and run for 6 months.

The company will continue to pay its employee for time worked, but the cost of hours not worked will be split between the employer, the Government (through wage support) and the employee (through a wage reduction), and the employee will keep their job.

The Government will pay a third of hours not worked up to a cap, with the employer also contributing a third. This will ensure employees earn a minimum of 77% of their normal wages, where the Government contribution has not been capped.

Employers using the Job Support Scheme will also be able to claim the Job Retention Bonus if they meet the eligibility criteria.

For further reading go to

Kickstart Scheme

Kickstart Scheme

Kensington & Chelsea Chamber of Commerce is delighted to be acting as a gateway for the Kickstart Scheme and to help enable employers to create job placements for 16 to 24 year olds.

The Kickstart Scheme provides funding to employers to create new 6-month job placements for young people who are currently on Universal Credit and at risk of long-term unemployment.

The first placements are likely to be available from November.

Funding will cover for each job placement:

100% of the relevant National Minimum Wage for 25 hours a week

the associated employer National Insurance contributions

employer minimum automatic enrolment contributions

There will also be extra funding to support young people to build their experience and help them move into sustained employment after they have completed their Kickstart Scheme funded job.

Please see here for a short video outlining the scheme and see kickstart-employer-guide-7.0